You can compare and taste the famous "trout sushi" around Toyama Station! Gurutto Gourmet Guri Coupon

  • Toyama
  • Eating
Gurutto Gourmet Guri Coupon
Masu-jushi" is one of Toyama's representative local dishes. There are many trout restaurants in Toyama City, and each restaurant has its own specialties. Here we introduce the charm of the "Gurutto Gourmet Guri Coupon," a convenient item for travelers who want to try different types of trout sushi.

Masu Sushi, a local delicacy of Toyama


When you hear the word "Toyama's specialty," "trout sushi" is probably the first thing that comes to mind for many people. Masu Sushi" is such a nationally famous local delicacy of Toyama. Today, more than a dozen restaurants in Toyama City alone continue to carry on the traditional taste of trout sushi. Each store has its own unique seasoning, thickness and arrangement of the trout, and way of cooking rice, so no two trout sushi taste the same. Residents of Toyama Prefecture have their own favorite trout sushi restaurants, depending on their preferences for thickness, sourness, and softness of the sushi rice.
Toyama's representative local cuisine "trout sushi".
The round shape was first made more than 140 years ago by two fishmongers near the Jinzu River. The reason why there are two ways of making the fish ball: "Omote-oki" with the fish on top and "Ura-oki" with the fish on the bottom, is because the two original fishmongers used different production methods, and craftsmen trained at each store spread the taste of the fish ball.
Masu-zushi changed to a round shape during the Meiji Era (1868-1912)

Using cherry salmon from the Jinzu River, the taste is spread throughout the country.

It is said that it was born in the Edo period (Kyoho era), when Yoshimura Shinpachi, a samurai of the Etchu-Toyama domain who was good at cooking, made "ayu (sweetfish) sushi" for Lord Maeda Toshioki, the third lord of the domain. When Lord Toshioki presented the dish to Tokugawa Yoshimune, the shogun at the time, he praised the taste. Later, ayu-jushi was also made from cherry salmon that came up the Jinzu River in the spring, and this became the prototype for today's "ayu-jushi. It was only around the Taisho period (1912-1926) that it began to be used in ekiben (boxed lunches sold at train stations) and spread throughout the country. With the development of railroads, "trout sushi" became well-known throughout Japan.
The old Jinzu River boat bridge

The thickness of the trout, the acidity, and the hardness of the rice differ from restaurant to restaurant.

Although the appearance of trout in a wooden bucket and wrapped in bamboo leaves is the same, each restaurant selects its ingredients carefully and uses a slightly different method of production. The trout are pickled in salt, washed, and then tied up with vinegar. The taste varies depending on the amount of salt used and the amount of time it takes to finish the process. The hardness of the rice is also a particular matter for each restaurant. In the past, the weight was placed on the rice for a long time, but with the development of transportation methods and the changing tastes of the people, more and more restaurants have shortened the time required for the weight to be placed on the rice. The lid is closed with a rubber band so that the trout can continue to mature after it is made, spreading the flavor of the trout to the rice.
The "Gen Masu no Sushi Museum" in the city introduces the history of trout sushi and offers a hands-on experience.
Trout being processed
Gen Masu no Sushi Museum] Official website is here:

The "Gurutto Gourmet Guri Coupon" is recommended for comparing trout sushi!

After getting off the Hokuriku Shinkansen at Toyama Station, you can transfer to the tram (city tram) that runs in the city. Why not take the city tram and go out to compare "trout sushi"? To do so, we recommend using the "Gurutto Gourmet Guri Coupon," which includes an unlimited one-day pass for the city tram and a coupon that can be exchanged for "Masu Sushi" (1/8 slice). There are two types of trout sushi exchange coupons: one with 2 pieces and the other with 4 pieces. They can be purchased at the Toyama Tourist Information Center in Toyama Station or at the Toyama Chitetsu Ticket Center next to Toyama Dentetsu Station.
Gurutto Gourmet Guri Coupon
You can get on and off the city train as many times as you like in a day, and there are a total of seven Masubushi restaurants where you can use the coupons. They are located within a 5-minute walk from the nearest bus stop and are easily accessible. When you arrive at the store, tell them you want to use the coupon, and they will exchange it for a "Masu Sushi" (1/8 slice). Redemption is available until around 3:00 p.m. (until 2:00 p.m. at Yoshidaya Masubushi store), but popular stores may sell out in the morning, so we recommend that you visit early. In addition to trout sushi, coupons can also be redeemed at Japanese confectionery stores in the city and various gourmet foods in Iwase (Omachi-dori), a port town that prospered as a Kitamae shipping port. Why not find your favorite dish?
City train running in Toyama city
[Toyama Chiho Railway] For more information about Gurutto Gourmet Guri Coupon, click here:

Use the Gurutto Gourmet Guri Coupon to find your favorite trout sushi!

One of the charms of trout sushi, a typical local dish of Toyama, is that each restaurant has its own specialties. Why not take advantage of the "Gurutto Gourmet Guri Coupon," which includes a coupon redeemable for trout sushi and other gourmet foods and an unlimited one-day pass for city trains, and go on a trout sushi eating contest trip?
[Toyama Sightseeing Navigation] Take the Hokuriku Shinkansen! Compare the famous "Masu Sushi" around Toyama Station.

Let's combine your favorite train and lodging to save money!

You can make your own original trip!

The " JR East View Dynamic Rail Package " is a variable-price individual travel product sold exclusively through the Internet that allows you to freely select a train and accommodations and make a reservation at once. Depending on the timing and conditions of your reservation, you may be able to save even on the day of departure at the earliest! We also offer one-day trip plans! Please enjoy your own trip according to your schedule and purpose.
[JR + Accommodation] Click here to apply for a trip to Toyama City from JR East area!
Tags related to this article
Previous post Back to list Next
related articles